Evaluation: Representation

My target audience was the male youth who listen to rap music and as such have chosen to do specific things with my photos and articles that will appeal to the target audience. For example my cover lines on the front page all mention either a famous rap artist like Eminem or they mention rap in general.

People who are fans of the genre will pick up on these and be more likely to buy my magazine. My picture is also tailored to my target audience. In the picture I am wearing a hoodie which would be the stereotypical look for somebody who is a fan of this genre of music. I also am not smiling and just staring intensely into the camera. This is what a lot of magazines in this genre will have their talent do as the serious tone appeals to fans of the genre.

An example of this  currently in the magazine industry can be seen in almost all issues of VIBE magazine.

On my contents page I also Included the names of famous artists that will attract the attention of fans of the genre. Once again I include pictures that fans of the genre will respond well to. In one picture however I challenge the stereotype of everyone in the genre wear hoodies or tank tops and the talent is wearing a smart shirt over the top of a round neck t-shirt he does still carry a similar intense facial expression.

In my double page spread I chose to focus on questions which are more about the music than any personal questions that are typical of other music magazine this is because I feel that other people in my target audience would prefer to hear more about the music and the creative process than the artist’s personal lives.